Matt

Hummel

Matt is a seasoned marketing leader with more than 8 years of experience driving scalable growth across real estate, real estate investing (REI marketing), B2B SaaS, and other high-growth industries. Throughout his career, he has developed and executed marketing strategies that have generated millions in revenue, proving his ability to turn innovative campaigns into measurable business outcomes.

His expertise spans demand generation, full-funnel marketing, lifecycle automation, and multi-channel acquisition strategies.

Matt has a proven track record of building and scaling programs that not only attract and convert new clients, but also strengthen long-term customer relationships. His approach combines data-driven insights with creative execution to deliver results that drive both immediate impact and sustainable growth.

At Loan Goat, Matt brings a growth-driven mindset and best-in-class marketing expertise that further enhances the value we deliver to clients and partners. His leadership and results-oriented approach reflect the same standard of excellence our company is known for—helping position us as a trusted leader in the private lending industry.

THE BOTTOM LINE: Matt Hummel isn't just a marketing executive—he's a growth catalyst, a revenue driver, and the strategic marketing force behind companies that scale with precision and purpose.